Effective date: August 8, 2021
This Privacy Notice (" Notice") describes how Uncorked Wines, LLC (" Uncorked," " we," " our" or “us”) may collect, use and disclose the Personal Information we collect from you or about you in the context of your relationship with us; the choices you have regarding our use of your Personal Information; and how to contact us regarding our privacy practices.
This Notice covers the Personal Information we collect from you, or about you, including when you:
Before engaging with us or submitting Personal Information to us or using our Website, please review this Notice carefully. If you are an employee, job applicant, vendor, supplier or contractor, this Notice does not apply to you in the context of those relationships, and to the extent required by law, our privacy practices are set out in our employee policies, job postings or our agreements with you, as applicable.
Personal Information We Collect
We may collect Personal Information about you directly from you, automatically through our Website or from others. " Personal Information" is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or your household, such as your name, email address, IP address, telephone number, and broader categories of information such as your commercial information. The categories of Personal Information we collect about you depend on your interactions and engagement with us.
Personal Information We Collect Directly From You
We may collect Personal Information directly from you when you purchase a product through our Website or over the phone, track your order, create an account on our Website, call customer service, sign up for a newsletter, join our rewards program or otherwise choose to provide Personal Information to us. We may collect the following Personal Information directly from you:
Some forms on the Website may require that you provide certain Personal Information to submit the form. You may choose not to provide Personal Information in those cases, but this may prevent you from being able to use certain features of our Website.
Personal Information We Collect Automatically
We may automatically collect Personal Information about you when you access or use our Website. The methods that may be used on the Website to automatically collect Personal Information include:
Personal Information We Collect from Others
We may obtain Personal Information about you from other sources, including our affiliates and third-party services such as social networks, if your friend provides your email address to us or if you receive one of our products as a gift. We may obtain the following Personal Information about you from others:
How We Use Your Personal Information
We use your Personal Information to:
Provide You Products and Services: We use your Personal Information to provide you products and services, including to process your transactions and payments and fulfill your orders; create and administer your account; administer your rewards club membership; operate contests, sweepstakes and other promotions; and communicate with you in relation to providing you products and services.
Build and Maintain Our Relationship With You: We use your Personal Information to improve your experience on our Website; understand your preferences and send you promotional messages and advertisements about products you may like; improve your rewards club membership; send newsletters; communicate with you about products and events you may be interested in; and provide you customer service. We may also draw inferences from the Personal Information you provide directly to us such as information about your preferences and characteristics.
Improve our Website and our Product Offerings and Services: In order to improve your experience and provide you with products and services that you are interested in, we use your Personal Information to understand who is visiting our Website, analyze how the Website is being accessed and used, improve the functionality of our Website and develop new product and service offerings.
Comply with Our Legal Obligations and Respond to Legal Proceedings: We use your Personal Information to comply with our legal, regulatory and risk management obligations, including confirming that you are of legal drinking age and maintaining records of our compliance with federal and state law requirements. We may also use your Personal Information to establish, exercise or defend legal claims.
How We Share Your Personal Information
We do not sell, trade or rent your Personal Information. We may share your Personal Information in the following circumstances:
Social Features and Advertising
Certain functionalities on our Website permit interactions that you initiate between the Website and third-party services, such as social networks (" Social Features"). Examples of Social Features include features enabling you to "like" or "share" our content and features that otherwise connect the Website to a third-party service (e.g., to pull or push information to or from the Website). If you use Social Features, and potentially other third-party services, information you post or provide access to may be publicly displayed by the third-party service you use. Also, both Uncorked and the third party may have access to certain information about you and your use of the Website and the third-party service.
Unsubscribe from Emails
If you no longer wish to receive promotional emails, you may unsubscribe at any time by clicking the "unsubscribe" link in the promotional emails sent to you or by contacting us using the information below under "Contact Us." If you have an account with us, you may also unsubscribe from promotional emails through your account. Please note that even if you opt-out of receiving promotional emails from us, we may continue to send you non-promotional emails.
If you have an account with us, you may make changes to your Personal Information by logging in to your account and making changes there.
Opt-Out of Tracking Technologies
Regular cookies generally may be disabled or removed using tools available as part of most commercial browsers, and in some instances blocked in the future by selecting certain settings. The choices available, and the mechanism used, will vary from browser to browser. Such browser settings are typically found in the "options," "tools" or "preferences" menu. You may also consult the browser's "help" menu. You can learn more about cookies and how to block cookies on different types of browsers by visiting http://www.allaboutcookies.org. Also, tools from commercial browsers may not be effective with regard to Flash cookies (also known as locally shared objects), HTML5 cookies or other Tracking Technologies. For information on disabling Flash cookies, visit https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html. Please be aware that if you disable or remove these technologies, some parts of our Website may not work and when you revisit our Website your ability to limit browser-based Tracking Technologies is subject to your browser settings and limitations. Your browser settings may also allow you to transmit a "Do Not Track" signal when you visit various websites. Like many websites, our Website is not designed to respond to "Do Not Track" signals received from browsers. To learn more about "Do Not Track" signals, you may wish to visit https://allaboutdnt.com/.
Opt-Out of Analytics
Our Website and other materials may contain references and/or links to third-party websites and services, including references and links to third parties that accept and process your payments to us. We are not responsible for any third party’s data collection or privacy practices, and we have no control over what information third parties track or collect. Any access to and use of such linked websites is not governed by this Notice but instead is governed by the privacy policies of those third-party websites. We encourage you to review the privacy policies posted on those third-party websites for further information.
Opt-Out of Sale
Notice to California Residents
California residents have the privacy rights listed below. The rights granted under the California Consumer Privacy Act and Shine the Light are not the same. To exercise your rights, you will need to follow the directions that are specific to each law.
California Consumer Privacy Act ("CCPA")
Please note that the CCPA provides certain exceptions with respect to the Personal Information of California employees, job applicants, vendors, suppliers and contractors. If you are a California employee, job applicant, vendor, supplier or contractor, you may not have any or all of the privacy rights listed below in connection with Personal Information we have about you in the context of that relationship with you.
Collection, Use and Disclosure of Your Personal Information in the Past 12 Months
The CCPA requires that we make certain disclosures about our general collection, use and disclosure of Personal Information over the past 12 months. Accordingly, in the past 12 months:
California Privacy Rights
To make a request to know or a request to delete, contact us at 1-844-901-1833 or complete our "California Privacy Rights Request Form" available here.
We will take steps to verify your identity before processing your request to know or request to delete. We will not fulfill your request unless you have provided sufficient information for us to reasonably verify you are the individual about whom we collected Personal Information. If you have an account with us, we will use our existing account authentication practices to verify your identity. If you do not have an account with us, we may request additional information about you so that we can verify your identity. We will only use the Personal Information you provide to verify your identity and to process your request, unless you initially provided the information for another purpose.
You may use an authorized agent to submit a request to know or a request to delete. When we verify your agent's request, we may verify both your and your agent's identity and request a signed document from you that authorizes your agent to make the request on your behalf. To protect your Personal Information, we reserve the right to deny a request from an agent that does not submit proof that they have been authorized by you to act on your behalf.
Shine the Light
California residents may also request information from us once per calendar year about any personal information shared with third parties for their own direct marketing purposes, including the categories of information and the names and addresses of those businesses with which we have shared such information. To request this information, please contact us at email@example.com or by postal mail sent to 5 Financial Plaza, Suite 200, Napa, California 94558. Your inquiry must specify "California Privacy Rights Request" in the subject line of the email or the first line of the letter, and include your name, street address, city, state and ZIP code.
Notice to EEA and UK Individuals
We are required to comply with the GDPR, applicable member state, and UK data protection lawswith respect to certain Personal Information we collect.Personal Information also includes "Personal Data" that is subject to the General Data Protection Regulation ("GDPR"), which includes any information relating to an identified or identifiable natural person.
In our role as a data controller, we may obtain your Personal Information through multiple sources, including through the Website and when you contact us by telephone or email.The types of data identifiers we collect are detailed in "Personal Information We Collect".
Lawful Basis for Processing
The table below provides an overview of the legal bases under which we process your Personal Information and the purposes for which we process your Personal Information.
|Data Processing Purpose||Personal Information Categories||Lawful Basis for Processing|
|Communicating with you, including answering your questions, responding to your requests for information, and processing your orders; sending email alerts if you have subscribed to such alerts.||Direct Identifiers; Commercial Information; Other Personal Information||Our processing is based on our legitimate interest to communicate with customers by providing them the information and services they request, including through email alerts.|
|Data collected by cookies and other tracking technologies.||Our processing is based on our legitimate interest(i) to understand the ways in whichcustomers engage with the Website in order to improve the functionality and performance of the Website; and (ii) to implement and enhance security measures and to protect against fraud, spam and abuse.|
|Sharing your Personal Information with our service providers in order for them to perform functions on our behalf.||Direct Identifiers; Commercial Information.||Our processing is based on our legitimate interestto provide services to customers in the course of our business operations.|
|Sharing your Personal Information with analytics partners to improve our services, marketing, and the Website.||Data collected by cookies and other tracking technologies.||Our processing is based on consent, where required by law, and our legitimate interest to analyze the ways in which customers access and use our Website in order to improve the functionality of the Website.|
|Complying with valid requests and establishing, exercising or defending legal claims.||Direct Identifiers; Commercial Information; Data collected by cookies and other tracking technologies||Our processing is based on our legitimate interest to exercise or defend legal claims and comply with legal obligations required by EEA member states or the UK|
|Investigating, preventing, or responding to suspected illegal activities, fraud, threats of harm and violations of our terms of service.||Direct Identifiers; Data collected by cookies and other tracking technologies||Our processing is based on our legitimate interest to prevent unauthorized or illegal activity on the Website or to prevent and address threats of harm.|
We maintain technical and organizational measures to protect your Personal Information against loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. Nevertheless, transmission via the Internet and online digital storage are not completely secure and we cannot guarantee the security of your Personal Information collected through the Website.
Our Website is intended for individuals age 21 and older. We do not knowingly collect Personal Information through our Website from individuals under the age of 21.
If you are visiting the Website from outside the United States, please be aware that we are based in the United States and the information we collect will be transferred to, processed and stored on our servers in the United States in accordance with this Notice and applicable laws. The data protection laws and regulations applicable to your Personal Information transferred to the United States may be different from the laws in your country of residence.
Changes to this Notice
We may occasionally update this Notice to reflect changes in our practices. When we post modifications to this Notice, we will revise the "Effective Date" at the top of this Notice. If the changes are material, we will endeavor to notify you in advance of such changes taking place. If you object to any modification, your sole recourse is to notify us that you do not agree and to stop using the Website and providing us with Personal Information.
If you have any questions about this Notice, you may contact our privacy team at
firstname.lastname@example.org or you may contact us by mail or by phone at:
Uncorked Wines, LLC
5 Financial Plaza
Napa, California 94558